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Big Vape: The Rise and Fall of Juul poster

Big Vape: The Rise and Fall of Juul

In this docuseries, a scrappy electronic cigarette startup becomes a multibillion-dollar company until an epidemic causes its success to go up in smoke.

2023 HD 48min TV-MA United States English
David Pierce
Documentary
based on novel or book miniseries vaping
S1E1 - The Spark
2023-10-11

Two Stanford graduates set out to disrupt the tobacco industry by creating a sleek new product for adult smokers but run into a series of struggles.


S1E2 - First Impressions
2023-10-11

Upon launch, Juul rolls out an edgy campaign targeting youth culture until the popular ads come under criticism and spur new regulations from the FDA.


S1E3 - Where's My Juul?
2023-10-11

Viral social media videos and word-of-mouth send Juul and its flavor pods flying off shelves — and into the hands of kids, causing nationwide outrage.


S1E4 - Overnight Billionaires
2023-10-11

A landmark deal makes billionaires of Juuls founders but leaves other employees torn. A health crisis linked to vaping jeopardizes the companys future.


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