The Apprentice

After the men had bought their flowers they left the market to get a cup of tea – without any of the roses they had paid for. Whoever had bought the roses had failed to arrange it and Tim, the project manager, had not noticed either. Luckily Matthew had realised and in a panic they all ran back into the market trying to find the stall they bought the roses from – the problem was that no-one could remember exactly where it was. Eventually they found it and the whole team were relieved.

Two girls had been fired in the first two weeks. "Were too good for them," boasted Raj. But Sir Alan Sugar had decided to reorganize the teams for the third week. "Matthew, Im gonna make you the team leader," he boomed. Matthew looked gobsmacked. Adele was also chosen as a Team leader by Sir Alan Matthew, Raj, Paul and James were joined by Saira and Rachel for team Impact.Adele, Miranda and Miriam were joined by Ben, Sebastian and Tim for team First Forte.Their task: to buy a range of products including a diamond, a bottle of champagne, jellied eels, a bowler hat, a Freeview box, a dental check-up - and get back to the boardroom by 5.30pm. Adele gave each team member a job description. Miranda was not pleased to be appointed Adeles PA and ordered to take notes of meetings. James knew exactly where to buy a bottle of Bollinger 96 Grande Ann�e. He took the team off to the expensive Lea and Sandeman wine merchants in the Fulham Road - and paid �49 for a bottle.

Miriam was the last woman standing in First Forte. Four of the original seven women in the team had been fired and two had transferred to Impact. In week five Miriams team included team leader Sebastian, Ben, Tim and new recruit James. In the undefeated Impact were team leader Rachel, Saira, Paul, Matthew and Raj. This week the teams visited seven modern artists and had to choose which one they would represent selling their work at a gallery one evening. Matthew admitted: ""I wouldnt recognize a Damian Hirst if one fell on me."" James charmed Rob and Nick Carter when he visited them and their light-inspired work. Both Impact and First Forte wanted to represent their work in the gallery. So the Carters had to decide who they wanted to represent them - and they chose First Forte. Impact represented Lucy Bennett, their second choice. Paul went out on the streets to invite guest to the gallery. ""No entendemos nada. Hablamos español,"" said one lady.

Sir Alan had been involved in the refurbishment of the Hackney Empire and this week a group of celebrities and the remaining candidates helped raise some money in a celebrity auction. Sir Alan separated Paul and Saira asking them both to select members for the new teams. First Forte were led by James and included Saira, Sebastian and Raj. Impact were led by Ben and included Miriam, Paul and Tim. Each team visited five celebrities and tried to obtain something from each of them which would be auctioned. Ben wisely gave Miriam the task of chatting up Michael Winner who contributed a table for four at The Ivy. Impact were on fire and then managed to get Dermuid Gavin to part with his prized Suzuki bike. First Forte were struggling. Eamonn Holmes charmed the group sitting them on the GMTV studio couch but the most he would offer was a tour of the TV studios and breakfast in the canteen.

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The final 4 candidates, Sarah, Tim, Paul and James are interviewed by Sir Alans top executives. The executives give their opinion on each of the candidiates and Sir Alan takes the advice of the executives and then sacks two candidates. After a final grilling boardroom, James is fired first then Paul is fired, this leaves Sara and Tim for the final.

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The teams take on the job of raising money for Great Ormond Street Hospital, each designing a themed calendar and pitching it to retailers as a test of their creative and pitching skills.

Both teams find themselves cooking up a tasty treat for visitors to the Thames Festival, with each seeking to manage costs while ensuring their food attracts reasonable profits.

This week, the nine remaining candidates are given the task to sell second-hand cars. With only a 10-hour time limit, they need to convince as many customers as possible to part with their hard earned cash.

The seven remaining candidates find themselves looking for an innovative product that could do well, with each team pitching their choices to retailers.

With only 6 people left, Sir Alan will set another challenging task. Brought aboard the Grand Princess as it travels between Istanbul and Naples, each team is tasked with providing a special event for passengers in which success comes from good sales and customer sanctification.

The final, one contestant is hired by Sir Alan Sugar.

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With one candidate fired last week, the remaining 15 are given the task to design products for dogs. These ideas must then be presented to three pet stores.

Its time to see if the teams have a sweet tooth, with this weeks task involving the manufacturing and selling of sweets at London Zoo. The teams must decide which target market to aim for - parents or children - as well as integrating within the zoo and its main animal attractions.

The remaining ten candidates get a special treat from Sir Alan, as they take a trip across the Channel. However, this will be no holiday, as the two teams are set the task to make as large a profit as possible by selling British food to the French.

The candidates have to create their own brand of trainer.

Its time for the candidates to practice their sales technique once more, as they have to sell live on TV to the public. However, this task is not as simple as it may seem, as the teams are also required to choose which specific products they want to sell.

The final week and only two candidates remain in the compitition. With former colleagues coming back to help, or possibly hinder, the final task of the season is to plan and present ideas of what to do with a £120 million site that Sir Alan has recently bought. This time however, the final boardroom will reveal who has been hired.

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Sir Alan Sugar puts 16 applicants through the job interview from hell. After an exhausting first task, the applicants are challenged to set up an overnight laundry business. They persuade customers to part with their washing (including hundreds of sheets from a hotel chain) then clean into the early hours. The following morning, following Sir Alans warning not to lose a single sock, they return the clothes. Sir Alans aides Nick and Margaret watch, and a second applicant will be fired.

Four weeks into his search for an apprentice, Sir Alan challenges the teams to set up their own photography business at a busy shopping centre on the outskirts of London. Charged with taking and selling photos, the teams must work together to rake in the money.

This week the two teams have to create a range of greetings cards for a new occasion. Three members of the loosing team end up in the board room with Sir Alan where one of them will be fired.

Its all about satin and sequins as Sir Alan Sugar sets both teams the challenge of selling wedding dresses at a wedding show at the Birmingham NEC. The candidates have just one day to visit specialist bridal businesses and select gowns that will be popular with brides-to-be at the show. Success in this task will depend on choosing the right products to sell - and with more than 300 exhibitors at the show, the competition is tougher than its ever been before.

The candidates must rent out expensive sports cars.

The remaining four candidates are split into two teams to develop and present a new type of fragrance. The teams are joined by former candidates, and with only the winning team able to get the chance to work with Sir Alan, they must overcome this final hurdle in a bid to become the next Apprentice.

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After a punishing first task, there is no let-up for the candidates, as Sir Alan challenges them to set up a catering service for busy professionals in the City of London. In tough economic times, the teams must agree a distinctive identity to stand out from the competition and win new customers.

Week four of Sir Alan Sugars search for his apprentice. Sir Alan Sugar challenges the teams to set up their own cosmetics business.

The candidates are tasked with taking a collection of items given to them by Sir Alan Sugar and selling them for the most proffit.

Alan Sugar sends the candidates to Margate on the Kent coast, where they are challenged to produce an eye-catching series of posters and leaflets designed to attract tourists to the seaside resort.

The teams must select products which they believe will sell the best during an hour of live television. They must then sell these on-screen themselves.

After facing a multitude of business tasks and a tough interview, the two finalists now face one more challenge – helped by old friends, each finalist must market a brand new box of chocolates, pitching their concept to a panel of business and chocolate experts.

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Lord Sugar meets a fresh batch of candidates in his search for an apprentice, as another series of the business-based reality TV show begins. The first task for the candidates is to produce a range of sausages ready for sale the next morning. They are given a crash-course in crafting the perfect sausage, before hitting the streets at the crack of dawn in the hope of selling their stock, under the watchful eyes of Nick Hewer and Karren Brady. At the end of the day, one candidate will be fired.

The candidates seize the opportunity to impress Lord Sugar as they take over an industrial bakery. The teams are each given a market stall from which they try to tempt hungry customers with their baked goods, and they go head-to-head to pitch for the business of a high-class hotel, a restaurant and a coffee shop. Nick and Karren keep an eye on proceedings as the teams work to keep up with orders, and when the teams face Lord Sugar in the boardroom, one candidate is fired.

It is week five, and the candidates boldly enter the world of fashion. Lord Sugar ups the ante when he challenges the teams to open pop-up shops at the Trafford Centre in Manchester - one of Europes largest shopping centres. The teams must select ranges of clothing from some of Londons most up-and-coming designers, and are tasked with charming the fashionistas to allow them to represent their brand at retail. Under the ever-watchful eyes of Nick and Karren, the teams swap their business suits for some cool clobber and use every trick in the book to market and promote their stores. In the boardroom, one candidate on the losing team faces a serious dressing-down from Lord Sugar, who is in an unforgiving mood.

The remaining candidates head to Pinewood film studios in Buckinghamshire, where they are challenged to create personal movie experiences that give consumers a chance to star in their own feature films. Both teams stretch their creative muscles and put together car races, rollercoaster rides and encounters with sharks, before visiting Westfield shopping centre in London to promote their creations to the public.

Alan Sugar summons the seven remaining candidates in the heart of the City and challenges them to purchase a series of unusual items at bargain prices. The teams are split into boys and girls as Karren Brady and Nick Hewer oversee their efforts to find the best deals.

As the series draws to a close and tension mounts, this programme profiles the remaining five candidates, revealing the true stories behind their super-confident egos.

The two remaining candidates are challenged to launch a new high-quality alcoholic beverage in front of an audience of industry experts - before Alan Sugar reveals who he has chosen to work alongside him in a job with a six-figure salary.

The stakes are raised higher than ever in this series of The Apprentice, as this time there is no six-figure salary job on offer. Instead, the sixteen candidates are vying for one life changing opportunity: £250,000 investment to start their own company, with Lord Sugar as their business partner. Lord Sugar wastes no time showing the candidates he means business, using the first task to challenge his potential partners entrepreneurial skills. Each team are given £250 to invest in fresh fruit and vegetables, and Lord Sugar makes it clear that he expects a high return. Packed off to New Covent Garden Market, the teams race to buy the best produce at the cheapest price and set to work adding value to their haul by making juices, fruit salads and soups, and pasta to tempt Londons hungry workforce. With the pressure on to exploit both the lucrative breakfast and lunch trade, its not long before the tension rises and the blame game begins.

The candidates are called to meet Lord Sugar at Londons famous Savoy Hotel to be briefed on their next task. Following a 220 million pound refurbishment, the hotel requires a number of last-minute items prior to its grand reopening. The business hopefuls have nine hours to source ten products, and their powers of negotiation are pushed to the limit as they attempt to track down everything on the hotels unusual shopping list and purchase them at the lowest possible price. Nick and Karren watch on as the candidates get increasingly desperate in their attempts to find quality items at bargain prices. With the deadline looming, tension reaches fever pitch as last-minute deals are struck. Both teams are faced with a dash to the Savoy to have their purchases inspected by the scrupulous eye of the hotels general manager. Missing or incorrect items are subject to penalty fines, and this leads to a dramatic result in the boardroom.

In a pre-recorded briefing via a giant screen flanked by Karren and Nick, Lord Sugar has called the candidates to an advertising agency. Their task will be to create, brand and pitch a new pet food. But before they start Nick has a message from the boss - once again he picks the team leaders. One team chooses dogs, the other cats. Both teams split - one half to Lincolnshire to create the food, the other half staying at the agency to name and brand the product. Supported by Britains biggest pet food manufacturer it looks like a breeze, but soon the teams are making some fateful decisions, sweeping aside advice from pet-loving focus groups and inventing product names so leftfield that even teammates cant understand them. Professional packaging for their products restores confidence momentarily, but the next job - to make commercials - plunges the teams into more confusion as they try to get creative.

The teams are called to gleaming offices in Fleet Street, home to Londons oldest newspaper district. Lord Sugar informs the candidates theyll be creating and publishing a free magazine. But first he shuffles the teams, appointing the project managers. Free magazines earn money by selling advertising, but advertisers only buy space in titles with a surefire market. As such, the teams must choose a hit subject, produce appropriate editorial content and convince advertisers they will reach a big audience. As Karren keeps notes, one team is led downmarket by their editor with a low-brow lads magazine. The other team, accompanied by 67-year old Nick, goes for the oldies market, and on the way comes up with some patronising names (causing raised eyebrows from Nick!). But despite some research with sprightly over-sixties, it soon descends into stereotypes. Karren winces as the lads mag embraces innuendo and photoshoots get racy.

The candidates are enjoying their day off when Lord Sugar turns up at the door. Suddenly its down to work after he tells them to make, brand and pitch a new type of upmarket biscuit. Project managers get picked (in one case reluctantly) and then its time for the teams to split up, with half off to a biscuit development lab in Swansea. The teams have two days to get the baking done and packaging designed. In Wales there are sharp elbows in evidence in one team as two of the candidates vie to get their idea made, whilst the other team goes straight for an after-school treat. The ultra-competitive teams focus group munches its way through lots of crunchy offers without a favourite emerging. No-one likes ideas suggested by fellow team members and in the end the decision is a compromise. On the other team, the branding for kids ends up losing precision and no-one can understand its selling point. Hard work in the development lab produces professional looking biscuits.

As this years series of The Apprentice draws to a close and the tension mounts, this programme profiles the remaining five candidates. Revealing the true stories behind their super-confident egos, we discover what really makes these budding business men and women tick. Family, friends and former bosses, along with Lord Sugars trusted aides Nick Hewer and Karren Brady, discuss the strengths and weaknesses of the final five personalities as they vie for the prize of a quarter-million pound investment and a partnership with Lord Sugar.

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Lord Sugar calls the teams to the Victoria and Albert Museum. Their task is to invent a new household gadget, create a prototype and pitch for orders to some of the countrys biggest retailers.

Lord Sugar asks the teams to set up second-hand shops in Londons fashionable East End, home to a thriving market in retro and refurbished household goods. The teams must source second-hand stock from auctions, junk shops and car boot sales, and resell at a profit during a one-day-sale from their respective shops.

It is week six, and Lord Sugar sends the candidates to Scotland, where they must make gourmet grub and sell it on the streets of Edinburgh. The teams decide on Italian meatballs and Scottish stew, but before heading north there is a spot of market research at one of Londons fancy street food fairs. It is clear from what is served up that there is more to this business than dishing up a burger and chips.

The eighth task starts with an early morning trip to Waterloo Station, but the teams are not going anywhere; underneath the railway arches is a big screen with a message from Lord Sugar. He tells the teams to take a look around; they are surrounded by graffiti, and this is what they will be selling next. The teams have one day to meet and convince up-and-coming urban artists that they are the right team to represent them in a one-off gallery sale.

The candidates are called to meet Lord Sugar on a rooftop overlooking the City of London, where countless financial deals are done on a daily basis. For one day only, the teams will be representing an online daily deals website that offers Londoners exclusive deals in hotel stays, beauty treatments, posh dinners and premium products. It is a test in the teams negotiation skills; they must strike the right deal, get a good discount and deliver their offers to the website by 7pm that evening. Nick and Karren watch on as the teams get increasingly desperate in their attempts to secure quality deals at the right price. Businesses are bemused as candidates try to negotiate offers on everything from candles and teeth whitening to five-star meals and fish pedicures.

Lord Sugar calls the teams to Burlington Arcade, a luxury shopping centre in Londons West End. He spells out that in the current economic climate Britain still has a taste for the finer things in life, but they should come with an affordable price tag. He reveals that the candidates latest task is to consider affordable luxury retail markets and come up with a new product range.

Week 2: Beer is the second episode of the reality television series The Apprentice (UK) - Season 9.

The fight for Lord Sugars £250,000 investment continues with farmyard fun, as this task sees the candidates open their own farm shops. The hopefuls swap their high heels and city brogues for wellies as they set off to source stock from farms across the South East. One team decides to specialize in pricey buffalo produce, while the others try to churn a profit from premium milk. The teams divide to search the Home Counties for farm fresh produce, but some are left high and dry when they are sent shopping on a shoestring; and there is trouble for others as they find out - with minutes to spare - that stock levels are dangerously low. On sales day, the candidates set up shop in trendy east London; one team finds their takeaways soups and spuds tricky to shift, while the other team finds there is an appetite for milkshakes. One candidate takes a gamble by using the task to prove their business idea for Lord Sugar works. In the boardroom, even the winning team gets a telling off.

Called to Guildhall in the City of London, the candidates are given their latest task: putting on a corporate away day for two major clients. With a budget of 5,000 pounds, they must put on a team building event for a day, but the fun and games start early when one team spends so much time thinking through themes that they are late to meet their client. The teams set off in search of food and activities, but by mid-afternoon panic sets in for some as they realise they dont have enough to fill the day, and they wrestle with whether to make a last minute booking that could prove risky. The next day, the teams must put on their events; one decides on an army theme, but they come under fire when the rain sets in.

There is love is in the air this week as the candidates are called to Londons busiest registry office in Marylebone Town Hall.They learn that this weeks task is to come up with a new online dating concept backed up by an original advertising campaign. One of the candidates from the losing team is fired by Lord Sugar at the end of the show.

The candidates receive an early morning call, telling them to gather in the sitting room of their London townhouse. Still in their pyjamas, the teams are briefed on this weeks task: to grow a business from scratch in 48 hours. Starting with £150, they must source stock for a market stall, then buy more of their best sellers, before opening shops the next day. Before sending them off, Lord Sugar mixes the teams up and decides that, for this task, the boys should compete against the girls. After deciding what to sell, they head straight out to source stock. One team settles on fashion, while the rest plump for homeware - but while some get off to a flying start, others lag behind. Stock sorted, the teams get selling from their stalls. Will their chosen stock fly off the shelves? The next day the teams sell from shops built from converted shipping containers in Londons trendy Shoreditch.

The candidates receive an early morning phone call from Lord Sugar, who tells them they have 24 hours to brush up on their business plans, before being interviewed by four of his trusted advisors. The next day, business plans in hand, its off to the Institute of Directors. Lord Sugar explains that his advisors will be scrutinizing their plans and credentials, before feeding back to him. The nerves kick in straight away for the Final Five, as the anxious candidates are called in one by one to meet Lord Sugars hand-picked hit-squad. Armed with CVs and business plans, the advisors waste no time in taking the candidates to task. Egos are attacked, book-cooking uncovered, and personalities pulverised. There are anxious moments for some, and extraordinary things uncovered as the candidates are pushed to the limit. In an emotional boardroom, Lord Sugar receives some surprising news, and someone feels the full force of his fury, before a shock exit leaves everyone open-mouthed. In the fight to make the final, dreams come crashing down. Only two can make the grade, as the rest all kiss the investment goodbye as they hear the words Youre fired!.

With just two candidates left battling it out for the £250,000 investment, the finalists receive a call telling them to travel to events venue One Marylebone. There they are met by Lord Sugar, who informs them that their final task is launch their businesses. They must come up with brands and launch campaigns before unveiling them at an event. There is a race to recruit old candidates as the finalists build their teams; the next day, it is straight down to business building brands. Theres trouble in store for one candidate when their chosen name proves unpopular with the public, and others see red over what colours to use in their logo. As the finalists fight it out, there are surprises in store and anxiety abounds.

The candidates are asked to design a piece of wearable technology.

The candidates are set a 21st-century task - creating video channels for YouTube.

Lord Sugar asks the candidates to design a brand new board game.

The candidates attempt to crack the rural market at the Royal Bath and West show.

The candidates are asked to create a brand new range of premium puddings.

The remaining candidates are interviewed by four of Lord Sugars trusted advisers.

Alan Sugar begins another search for a business partner, challenging a new group of candidates to design and manufacture their own burgers to sell to the public in London. Chaos in the kitchen throws one team into disarray, while the other team wastes valuable time deciding how to label their product. Back in the boardroom, tensions rise as the candidates face Lord Sugar for the first time.

This week, Lord Sugar summons the contestants to Londons new Design Museum, where the teams find out that they are to create, programme and sell a prototype robot. The boys team create a product targeting the over 60s market, but their patronising approach does not impress the retailers. Meanwhile, the girls opt for the childrens market, but an appalling pitch sees their team in melt down.

As Lord Sugar celebrates his 70th birthday, the contestants are tasked to a shopping spree across London to purchase items that mark milestones in his life and career. The candidates have one day to find nine specific items at the best possible price, before meeting at the House of Lords. For one team, there is confusion over the mystery object, while poor planning leaves the other team lagging behind. In the boardroom, Lord Sugar gives out warnings, as well as hefty fines, before sending one contestant home.

Candidates have to create advertising campaigns for a new car in Essex, splitting into two teams - one half producing a television advert and the other creating a digital billboard advert. For one of the groups, a confusing car name and a strange choice of advertisement location causes them difficulty, while the others are led off course by a lack of direction. The finished campaigns are pitched to industry experts, before Lord Sugar eliminates one candidate from the competition.

Lord Sugar tasks the candidates with cooking up a concept for a new recipe kit. Half-baked branding and kitchen nightmares result in sour pitches. Then in the boardroom, one candidate is toast.

Profiles of the remaining candidates, delving into their backgrounds, as well as looking back over their journeys in the process so far.

Ahead of the final, Lord Sugar looks back on the tasks from this years series and assesses the candidates performances. The business tycoon also looks back on the boardroom bust-ups and goes through the best decisions made by the contestants, as well as the worst - including five-star hotel rooms painted in shades of trifle, modern cars in medieval villages and getting lost while showing paying customers around Bruges.

The business-based reality show returns, with 16 candidates hoping to scoop a £250,000 investment from Alan Sugar. The multimillionaire sends the fresh batch of hopefuls to Valletta - capital city of Malta - for their first task, with his trusted advisers Karren Brady and Claude Littner following their every move. Their task is to bag nine Maltese items for the lowest possible prices before reuniting back at the airport. One team quickly hits the road, but they are clearly on the wrong scent, while fiery personality clashes over negotiations soon rock the boat on the other team.

Lord Sugar summons the candidates to an 18th-century tidal mill in the heart of Londons East End. For the third task, the candidates must manufacture and sell upmarket doughnuts to both a corporate client and the public.

The candidates congregate at London’s Adelphi Theatre, home to hit musical Kinky Boots. Hot on their heels is Lord Sugar with a challenge for them to put their best foot forward in the world of ladies’ shoe design. Candidates must create and market a brand new shoe, along with putting together an event to launch and sell their product to major industry players.

Lord Sugar summons the candidates to Crossrail’s leafy roof garden, nestled above the new Elizabeth Line station in Canary Wharf, where he sets them a gardening task. The teams must set up their own urban gardening business, carrying out commercial and domestic jobs across London. On day one, both PM teams visit corporate clients to pitch a plan and secure a price for a large rooftop renovation.

Lord Sugar summons the remaining candidates to TV Centre in west London, the iconic former headquarters of the BBC. On arrival, the teams are tasked with their most pressurised challenge yet. In just ten hours they will be selling live to the nation on one of Britain’s leading TV shopping channels. Teams must tune in to the best products to sell, as well as direct a promo to boost sales of one of their items. The team that generates the most sales will win.

An in-depth look at the final five candadiates, featuring interviews from family, friends and loved ones, as well as Lord Sugar’s trusted aides Baroness Brady and Claude Littner.

Lord Sugar summons the finalists to the heart of London’s financial district to set them their final challenge in their attempt to win his £250,000 investment. For their last chance to convince Lord Sugar they are worthy of his cash, each finalist must launch their business. Invited back to aid the two finalists are some of this year’s fired candidates. In an intensive three-day challenge, the finalists must create a new brand for their company, produce a digital screen for the London Underground and direct and edit a television advert before pitching to Lord Sugar and a room full of industry experts at London’s City Hall. Back in the boardroom, after 12 tough weeks, Lord Sugar declares who wins.

The teams are challenged to create, manufacture and sell their own ranges of ice lollies.

Lord Sugar summons the candidates to the London Transport Museum, where they learn that this week’s task is to create and sell their own range of electric bikes.

Lord Sugar challenges the candidates to create and market a new rollercoaster.

The teams host a corporate away day onboard the iconic Belmond British Pullman train.

Lord Sugar asks the candidates to don their lab coats and goggles as he challenges them to create and sell their own perfume.

The final five candidates go head to head with Lord Sugars advisors as they present their business plans and face the bigwigs scrutiny.

To convince Lord Sugar they’re worthy of his cash, the last two candidates must now launch their businesses, with a little help from some of those who were fired.

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This years 16 candidates set sail from Portsmouth, their first task being to come up with marketing campaigns for a new cruise liner.

The candidates next task is creating and branding a new non-alcoholic drink and hosting a launch event where they will be pitching and selling to leading retailers.

The teams next task is to create their own computer game and pitch their concept to a panel of hugely successful games investors.

The candidates gear up to design, brand and pitch their own electric driverless vehicle.

The teams are set one of their most intense challenges yet: to sell live to the nation on one of the country’s leading TV shopping channels.

With just two more tasks remaining, the remaining aspiring entrepreneurs go under the microscope, revealing the real people behind the businesswear.

Lord Sugar looks back on the candidates who fell before the final hurdle and the tasks that took them to the brink.

Lord Sugar’s search for a new business partner is back, and this year’s 18 candidates kick things off on the magnificent Caribbean island of Antigua. Under the watchful eye of Baroness Karren Brady and Claude Littner, the teams must sell and run bespoke tours. After bickering on the beach and some woeful negotiations, back in the boardroom, one candidate is sent packing.

Week three and the candidates are summoned to London’s Regent Street Cinema for an exclusive screening. Lord Sugar reveals they must create a new preschool cartoon aimed at two-to-four-year-olds to pitch to industry experts. One team showcases incomplete characters, whilst the other presents a sketchy storyline.

The candidates are tasked with branding an electric motorbike and creating an advertising campaign before pitching to a panel of experts. Passionate about motorbikes, one project manager has his vision ignored, while the other teams advertising campaign backfires when they focus on story rather than subject. In the boardroom, sparks fly as one candidate is fired.

Its week seven, and the candidates must design a new lunchbox aimed at six-to-eight-year-olds, along with an app to encourage healthy eating. For one team, a clear vision helps them take a bite out of the market. On the other, poor decisions and a lack of vision leads to dreary designs. In the boardroom, there’s no such thing as a free lunch as one candidate is fired.

For week nine, the candidates must design a new men’s skincare product, then pitch it to industry buyers. For one team, wrangling over a recipe leads to a disastrous skin-staining goo, meanwhile a lack of creativity on the other team results in an unoriginal concept. In the boardroom, Lord Sugar decides to wash his hands of not just one candidate, but two, in a shock double firing!

In the penultimate episode, some familiar faces return as the final five entrepreneurs and their business ideas are interrogated by Lord Sugar’s trusted advisors. A deep dive into their business plans reveals fictitious figures, crazy concepts and absurd ambitions. For one candidate, it’s the end of the road as Lord Sugar tells them You’re fired.

Week One. Lord Sugar’s candidates host a corporate away day in the Scottish Highlands. Back in the boardroom, one candidate is sent packing.

Its week three, and the teams create a new virtual escape room to pitch to industry experts. Boring branding and confusing concepts lead to one candidate being fired.

Lord Sugars candidates launch a new Formula E team before pitching for sponsorship, but questionable designs jeopardise multi-million-pound negotiations.

Lord Sugar’s candidates touch down in the Hungarian capital of Budapest to sell and run bespoke tours. Back in Blighty, one candidate is sent packing.

The teams are tasked with choosing a selection of products to sell live to the nation on one of the UKs leading TV shopping channels.

Some familiar faces are back to interrogate the business plans of the final five, and with £250,000 in touching distance, there’s tears, tension and tough love.

For their first task, Lord Sugar’s candidates are sent to Austria to sell and run alpine tours. Poor sales and bullish negotiations mean it’s auf wiedersehen for one candidate.

Its week four, and the candidates are sent to Shakespeare’s birthplace, Stratford-upon-Avon, to secure nine items. After a comedy of errors, tragedy strikes for one candidate.

The teams must create a new chocolate Easter egg to sell to industry buyers, but faults with flavours and scrambled branding lead Lord Sugar to crack down on another candidate.

The teams design a kids banking app and accompanying money box to pitch to industry experts, but an absence of education and disjointed designs lead to one candidate being fired.

It’s the return of the iconic TV shopping task, where candidates select products before selling live to the nation on one of the country’s leading shopping channels.

Week eleven, familiar faces return to do a deep dive into the business plans of the final five. The pressure is on as naive numbers and preposterous plans are revealed.